Product Manager

The Commercial Product Manager will be a key player in shaping the strategy, planning, execution, marketing, and ongoing enhancement of our diverse product and service offerings. You will take charge of guiding our propositions from their initial concept through to launch, commercialisation and eventually end of life. This role, reporting directly to the Head of Marketing, is crucial in actualising our product propositions, ensuring that the needs and insights of our customers are at the forefront of every decision. As an advocate for customer-centricity, you will work collaboratively across various teams, including Sales, Operations, Service, and our International Product division, to ensure that product development and propositions address market needs, align with commercial goals, and leverage operational capabilities. This dynamic position is part of a new Marketing team and will require travel within the UK for project delivery and occasional trips to Europe. RequirementsValue Proposition and Commercial Positioning:Support the definition and continuous refinement of compelling, customer-centric value propositions for all products and services, owning the construct of what goes to marketBuild and package full value propositions encompassing product, service and customer support elementsSupport bundling and tiering of product and service offers aligned to target segment needs Collaborate with brand and digital leads to ensure proposition clarity across the customer journeyOwn the product roadmap, retiring end of life products, new product introduction and ensuring all related digital/non-digital product collateral and communication is built and/or retired Promote the product to sales teams through sales training sessions, webinars, newsletters and other appropriate mechanisms (including coaching days)Pricing and Product Strategy: Lead the development of pricing strategies for the UK market, aligned to value delivered and market/brand positioning Work cross-functionally with commercial and finance teams to set, monitor and optimise pricing structures by product and segmentWork with Insight lead to conduct mystery shopping, product tear-downs, product trials and competitor pricing audits to inform UK product positioning and value tiersGather and analyse customer feedback and market trends to identify innovation opportunities and guide lifecycle decisionsProduct Lifecycle and Local Launch Owner:Successfully manage end-to-end product and service lifecycle, from concept through to commercialisation, including transition into BAULaunch group-led products tailoring for the UK market, ensuring regulatory, commercial, and customer needs are met. Work with the technical team on product setup and post-launchDeliver launch plans with clear ROI, product messaging, pricing structure, and channel readiness for UK customers and stakeholdersCulligan Technologies Champion:Implement and embed a clear Good-Better-Best tiering framework across the portfolio to make product benefits and upgrade pathways more intuitive for sales teams and customersCollaborate with Sales Enablement and Marketing to develop tools, training, and messaging that support upsell and cross-sell effectiveness in customer conversationsPlanning and Performance Reporting:Develop multi-year product strategies aligned to commercial goals, innovation targets, and market trendsSupport annual budgeting and forecasting processes with accurate, insight-led product plansDeliver quarterly product performance reporting with strategic recommendationsEducation and Experience:Minimum of 5 years of experience in a similar role, preferably within a B2B environmentDegree-level education in Product, Marketing, Business, Communications, or a related discipline recommendedDemonstrable success in launching and scaling products in local markets using international assets or partnershipsExperience supporting campaign development, ABM or persona-based targeting through product-led propositionsExperience leading cross-functional teams and influencing stakeholders at all levelsStrong commercial acumen and experience in value proposition development and market positioning. Benefits25 days holiday plus bank holidays Holiday purchase scheme available Pension – Salary exchange SchemeLife Assurance My Culligan benefits -Discount platformCulligan Product discountsEmployee Assistance programmeOngoing Training and DevelopmentEnhanced maternity, paternity, and grandparent leaveOriginally posted on Himalayas Apply To this Job