SEO Specialist – Amazon Store

[ad_1] Other Jobs To Apply No other job posts for this day. Category/Area of Expertise: MarketingJob Requisition: 449092Address: USA-NC-Salisbury-2110 Executive DriveStore Code: Ecommerce Acquisition (5157855)Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U. S. family of brands, which includes five leading omnichannel grocery brands - Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. Our associates support the brands with a wide range of services, including Finance, Legal, Sustainability, Commercial, Digital and E-commerce, Technology and more. Primary PurposeSearch Engine Optimization (SEO) Specialist responsible for planning, implementing, and managing overall strategy that delivers qualified traffic through organic search channels. Responsibilities include SEO optimization, conversion rate optimization for customer journey in organic search, including landing page strategy and A/B testing. The SEO Associate will work closely with content managers, other channel owners, product managers, web designers, digital merchandising, and web developers to ensure digital presence is fully optimized for organic. This Associate will also be responsible for ensuring that all SEO activity is aligned with and fully supports the seasonal retail calendar and commercial planning process as well as consistent with Brand eCommerce and Digital objectives. Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days. Our core office locations include Salisbury, NC , Chicago, IL, Quincy, MA, Carlisle, PA, Scarborough, ME, and Hyattsville, MD. Applicants must be currently authorized to work in the United States on a full-time basis. Duties And ResponsibilitiesFully own organic search optimization and ROI maximization for all digital and eCommerce activity for Ahold Delhaize USA BrandsPerform keyword research and mapping to support content and optimization strategiesOptimize website content, metadata, and website structure for SEO best practicesConduct regular SEO audits and support implementation of on-page improvementsMonitor SEO performance using tools like Google Analytics, Search Console, and SEMrushAssist in the development of content briefs and support blog optimization effortsResearch and implement recommendations for link-building strategiesStay current with evolving SEO trends, algorithm changes, and AI advancementsSupport cross-functional teams with SEO recommendations and reportsPartner with content creators to ensure content is distributed effectively, generates leads, and improves SEOProactively work with product team to identify Technical SEO opportunities and to optimize websites on a continuous basis and implement SEO best practicesMonitor redirects, click rate, bounce rate, and other KPIs on a weekly/monthly basis; prepare and present reports regularly with clear recommendationsCreate an A/B testing roadmap, collaborate with product, marketing, and digital merchandising teams, and execute and report on testsIdentify problems and deficiency and implement solutions in a timely mannerDevelop and implement backlink strategyWork with 3 rd party vendors for Local SEO and SchemaQualifications1-3 years of experience as Search Engine Optimazition Specialist or similar roleExperience with A/B testing and other testing metricsStrong understanding of marketing technology capabilities and ability to lead/leverageUp-to-date with latest trends and best practices in online marketingExperience with web analytics tools such as Google AnalyticsHighly profficient Microsoft Office knowledge -strong Excel and PowerPoint requiredExperience with SEO ranking tactics and how to build content that enhances SEO resultsExperience in Organic strategy, tactics and executionGoogle Analytics Certification preferredExperience with backlink strategiesPreferred QualificationsStrong relationship building and communication skillsStrategic Planning and Project ManagementStrong customer orientationAbility to engage and influence teamsProject management skills with attention to detailMust stay current and maintain industry knowledge, trends etc. in digital space, especially AIME/NC/PA/SC Salary Range: $75,040 - $112,560IL/MA/MD Salary Range: $86,320 - $129,480All ADUSA job offers take multiple factors into consideration including, but not limited to salary range, internal equity, a candidate's qualifications, geographic region, job-related knowledge and skills. This position is eligible for an incentive bonus based on company performance as provided by the plan terms and governing documents. At Ahold Delhaize USA, we provide services to one of the largest portfolios of grocery companies in the nation, and we're actively seeking top talent. Our team shares a common motivation to drive change, take ownership and enable our brands to better care for their customers. We thrive on supporting great local grocery brands and their strategies. Our associates are the heartbeat of our organization. We are committed to offering a welcoming work environment where all associates can succeed and thrive. Guided by our values of courage, care, teamwork, integrity (and even a little humor), we are dedicated to being a great place to work. We believe in collaboration, curiosity, and continuous learning in all that we think, create and do. While building a culture where personal and professional growth are just as important as business growth, we invest in our people, empowering them to learn, grow and deliver at all levels of the business. [ad_2] apply to this job