Experienced Data Analyst for Marketing Data Science & Analytics - Campaign Optimization, Operational Efficiency, and Tooling Infrastructure Development

Unlock Your Potential as a Data Analyst-III with Our Client's Marketing Data Science & Analytics Team Our Client's Marketing Data Science & Analytics team is at the forefront of driving data-driven decisions that significantly impact marketing performance at scale. As a seasoned Data Analyst-III, you will have the unique opportunity to join this dynamic team as a Data Scientist Contractor and make a tangible difference in operational efficiency, campaign strategy, and tooling infrastructure development. About Our Client and the Marketing Data Science & Analytics Team Our Client operates in a fast-paced industry where data-driven insights are crucial for marketing success. The Marketing Data Science & Analytics team is a key player in this landscape, leveraging advanced analytics and data science techniques to inform marketing strategies and optimize campaign performance. By joining this team, you will be part of a collaborative environment that values innovation, creativity, and technical expertise. Key Responsibilities: Driving Campaign Optimization, Operational Efficiency, and Tooling Infrastructure As a Data Analyst-III, your role will be multifaceted, combining tactical problem-solving with strategic influence. Your primary responsibilities will include: Campaign Analysis & Strategy: Dive into campaign performance data to uncover trends, inefficiencies, and opportunities for growth. Translate these insights into actionable recommendations that refine targeting and budget allocation, ultimately enhancing campaign ROI. Operational Process Optimization: Identify bottlenecks in marketing workflows, such as reporting processes, and design scalable solutions. This may involve developing automation programs, creating intuitive dashboards, or implementing other process improvements that boost efficiency. Tooling Infrastructure Development: Build and refine tools and systems that streamline data pipelines, reporting systems, and cross-functional collaboration. Your technical expertise in SQL, data visualization tools like Tableau or Looker, and workflow orchestration will be crucial in this area. Cross-functional Collaboration: Partner closely with Marketing, Engineering, and Product teams to ensure that technical solutions align with business objectives. Your ability to communicate complex data insights effectively will be key to successful collaboration. Insights-to-Action: Transform raw data into compelling strategic narratives that inform marketing decisions and drive operational improvements. Your insights will be instrumental in shaping marketing strategies and optimizing performance. Qualifications: The Ideal Candidate Profile To excel as a Data Analyst-III with our Client's Marketing Data Science & Analytics team, you should possess: Essential Qualifications Technical Expertise: Proficiency in SQL and data visualization tools such as Tableau or Looker is essential. You should be comfortable working with data and have a strong technical foundation. Analytical Mindset: Strong problem-solving skills are critical, with a proven track record of optimizing processes, tooling, or campaign strategies. You should be adept at analyzing complex data sets and deriving actionable insights. Communication Skills: The ability to distill complex data insights into clear, actionable recommendations for non-technical stakeholders is vital. You should be an effective communicator, capable of presenting data-driven insights in a compelling manner. Experience: A minimum of 2 years of experience in data science, analytics, or a related field is required. Prior work in marketing analytics or operations is a significant plus, as it indicates a deeper understanding of the marketing landscape. Preferred Qualifications Experience with workflow orchestration tools and data pipeline management. Familiarity with marketing automation platforms and their integration with analytics tools. A background in statistical modeling and machine learning techniques. Excellent project management skills, with the ability to manage multiple projects simultaneously. Skills and Competencies for Success To thrive in this role, you will need: A strong analytical mindset, with the ability to analyze complex data sets and derive actionable insights. Technical skills in SQL, data visualization tools, and potentially other programming languages. Effective communication and presentation skills, with the ability to distill complex insights into clear recommendations. A collaborative mindset, with the ability to work closely with cross-functional teams. A proactive approach to problem-solving, with a focus on driving operational efficiency and campaign optimization. Career Growth Opportunities and Learning Benefits Joining our Client's Marketing Data Science & Analytics team as a Data Analyst-III offers numerous opportunities for career growth and professional development. You will be working on complex projects that challenge your technical and analytical skills, and you will have the chance to: Develop your expertise in data science and analytics, staying up-to-date with the latest tools and techniques. Expand your understanding of marketing analytics and operations, gaining insights into how data-driven decisions impact marketing performance. Enhance your communication and presentation skills, learning to present complex data insights to both technical and non-technical stakeholders. Collaborate with experienced professionals, learning from their expertise and gaining valuable insights into best practices. Work Environment and Company Culture Our Client's Marketing Data Science & Analytics team operates in a dynamic, fast-paced environment that values innovation, creativity, and technical expertise. As a Data Analyst-III, you will be part of a collaborative team that encourages knowledge sharing, professional development, and mutual support. The company culture is built around a passion for data-driven decision-making, with a focus on using analytics to drive marketing success. You will be working in an environment that is open to new ideas, embracing challenges, and committed to delivering high-quality results. Compensation, Perks, and Benefits While specific details about compensation, perks, and benefits are not provided, our Client is committed to offering a competitive package that reflects the value and expertise you bring to the role. You can expect a comprehensive benefits package, opportunities for professional growth, and a work environment that supports your well-being and success. Join Our Team: Make a Lasting Impact as a Data Analyst-III If you are a motivated and experienced data professional looking for a challenging and rewarding role, we encourage you to apply for this exciting opportunity with our Client's Marketing Data Science & Analytics team. As a Data Analyst-III, you will play a critical role in driving operational efficiency, campaign optimization, and tooling infrastructure development, making a tangible impact on marketing performance at scale. Don't miss this chance to join a dynamic team, work on complex projects, and develop your skills in a fast-paced and innovative environment. Apply now to start your journey as a Data Analyst-III and be part of shaping the future of marketing analytics. Apply for this job