Digital Field Manager - SmartPath: Driving Digital Transformation in Automotive Retail

Join the Future of Mobility with Toyota: A Leader in Innovative Solutions At Toyota, we're not just a company; we're a community that thrives on innovation, respect, and collaboration. As one of the world's most admired brands, we're committed to enhancing lives through high-quality solutions that lead the future of mobility. Our mission is to build a future where everyone has the freedom to move, and we're looking for talented individuals who share this vision and are eager to Dream. Do. Grow. with us. About the Role: Digital Field Manager - SmartPath We're seeking a passionate and highly motivated Digital Field Manager to support Toyota and its dealers in enriching their digital strategy, evolving the future of virtual retail, and consulting on internet lead handling and website guest experience to drive incremental vehicle sales. This role is crucial in helping us achieve our objective to increase the conversion of online to in-store guests and new vehicle sales, particularly in the Boston Regional Office. Key Responsibilities Lead and support Toyota's initiative to innovate online and in-store retail with Toyota SmartPath, working closely with a district team to recruit, launch, train, and sustain SmartPath dealers in your territory. Analyze and assess dealership websites and process management to guide dealerships towards an enriched digital presence, leveraging your knowledge of automotive dealer sales and service operations, SEO/SEM, internet lead handling, and digital retailing. Consult with dealers on areas of opportunity to improve their digital presence and performance, adapting to the evolving automotive market to assist with retail innovation and online digital retailing. Effectively communicate with Toyota Dealer Principals and General Managers regarding eCommerce goals, initiatives, and key performance indexes, ensuring alignment and progress towards common objectives. Maintain ongoing communication and collaboration with all Field Travelers (Sales/Service/Parts) to ensure that all common action plans and goals are pursued and reviewed with dealership personnel. Qualifications: What You Bring Essential Qualifications Bachelor's Degree or higher in a relevant field. Knowledge and understanding of overall dealership operations. Strong verbal and written communication skills. Proficiency with Microsoft Suite of products. Demonstrated strong presentation skills with the ability to present and engage up to senior-level management. Ability to work across cross-functional teams. Demonstrated planning and proven organizational skills. A motor vehicle record that's acceptable by company standards, as this position requires driving. Preferred Qualifications Automotive dealership experience (retail and/or factory). Automotive field experience (DM and/or DSPM and/or VPTS/eComm Analyst). Experience working with CRM and digital retailing tools. Skills and Competencies for Success To excel in this role, you'll need a blend of technical knowledge, business acumen, and interpersonal skills. This includes a deep understanding of digital retailing, internet lead handling, and SEO/SEM strategies, as well as the ability to analyze data and drive decision-making. Strong communication and presentation skills are crucial for effectively consulting with dealers and presenting to senior management. The ability to work collaboratively across teams and adapt to the evolving automotive landscape is also essential. Career Growth Opportunities and Learning Benefits At Toyota, we're committed to the professional growth and development of our team members. As a Digital Field Manager, you'll have access to industry-leading training programs, professional development opportunities, and tuition reimbursement to help advance your career. Our culture encourages innovation, curiosity, and a growth mindset, providing a fertile ground for personal and professional growth. Work Environment and Company Culture Toyota is a place where teamwork, flexibility, and respect are at the forefront of our culture. We offer a work environment that is both challenging and rewarding, with opportunities for flextime and virtual work options. Our commitment to diversity, equity, and inclusion is reflected in our Business Partnering Groups across North America, supporting team members' efforts to dream, do, and grow. Compensation, Perks, and Benefits We offer a competitive salary and a comprehensive benefits package that includes: Professional growth and development programs. Vehicle purchase & lease programs. Comprehensive health care and wellness plans. Flextime and virtual work options. Toyota 401(k) Savings Plan with company match and annual retirement contribution. Paid holidays and paid time off. Referral services for prenatal services, adoption, child care, and more. Flexible spending accounts. Belonging at Toyota Our success is rooted in our people, and we pride ourselves on being an equal opportunity employer that celebrates diversity. We believe in creating an environment where everyone belongs and can thrive without questioning their place. With a strong commitment to diversity, equity, and inclusion, we're dedicated to making the world a better place through our actions and our business practices. Join Our Team: A Call to Action If you're a motivated and passionate professional looking to drive digital transformation in automotive retail, we want to hear from you. This is a fantastic opportunity to grow your career with a leader in the industry, working on innovative solutions that enhance lives and delight customers. Apply today to become a part of our team and let's start our impossible, together! For more information about Toyota and our commitment to diversity, equity, and inclusion, or to explore other career opportunities, please visit our website. If you have any questions or need assistance with your application, please don't hesitate to reach out to our talent acquisition team. Apply for this job